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“Winning Competitive Strategies in Today’s Shifting Global Marketplace” is the topic of a free public address by Michael E. Porter of the Harvard Business School March 6 on the campus of the University of North Carolina at Chapel Hill. Porter will speak at 10:30 a.m. in Gerrard Hall as part of the Chancellor’s Lecture Series.

michael porter “Winning Competitive Strategies in Today’s Shifting Global Marketplace” is the topic of a free public address by Michael E. Porter of the Harvard Business School March 6 on the campus of the University of North Carolina at Chapel Hill. Porter will speak at 10:30 a.m. in Gerrard Hall as part of the Chancellor’s Lecture Series.

Porter is the Bishop William Lawrence University Professor at Harvard Business School and director of its Institute for Strategy and Competitiveness. His ideas have influenced thought about competitiveness, economic development, economically distressed areas and the ethical responsibilities of corporations. He is author of 18 books and numerous articles and is a six-time winner of the McKinsey Award for the best Harvard Business Review article of the year. His book, “Redefining Health Care,” written with Elizabeth Teisberg, develops a new framework for understanding and addressing problems in health care in the United States and abroad.

In addition to his research and writing, Porter plays an active role in U.S. economic policy, consults on national strategy initiatives in numerous countries and advises the presidents of Rwanda and South Korea.

Those planning to attend the event are asked to respond to porter_rsvp@unc.edu.

News Services contact: Susan Houston, (919) 962-8415, susan_houston@unc.edu

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